BERGENFIELD, N.J. — Bergenfield couple Michael Roosevelt and Blake Crawford are applying their scientific skills to sell craft beer to the people of Hackensack.
The duo — which will open "Alementary" on Voorhis Lane next month — say concocting delicious beers will be elementary.
"Blake is a chemical engineer and I am a molecular biologist," Roosevelt said. "So between the two of us making beer and managing yeast is something we think we can handle."
Since 2010, 43-year-old Crawford and 38-year-old Roosevelt have been recognized for their award-winning brews — including "Best Cider" at the New Jersey State Fair.
"Alementary" will feature a seven barrel, 1,200-square-foot brewhouse as well as a large meeting room with eight taps where Roosevelt and Crawford will serve and sell their beers.
They feel it's just what Bergen County needs.
"There are very few places in Bergen County where you can pick up a pint or growler of fresh local craft beer," Roosevelt said. "And with the city of Hackensack working hard to revitalize its downtown and bring in new businesses, it seemed like the perfect fit."
The couple wants to keep the menu under wraps until the grand opening but Roosevelt said "Alementary" will serve something to satisfy every pallet.
"We are trying to craft a lineup that will give everybody something to be excited about," Roosevelt said. "IPAs, dark beers and light beers as well as seasonal offerings."
Ultimately, the couple hopes to create a space that can serve as the "local neighborhood watering hole."
"We want Alementary to be a space where the whole neighborhood can come together to grab a pint," said Roosevelt, noting that the environment will be "modern rustic industrial."
"We want to be known for fresh craft beer in a friendly environment."
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